About the Association

From a legacy of giving to a vision for change

Bemitavi – The Ruth Vrobel Foundation was founded in 2013 out of a deeply personal story of love, resilience, and human connection.
Ruth Vrobel (of blessed memory), who lived with cancer, left behind an unwritten legacy of generosity, compassion, and a profound ability to truly see the person in front of her.

This spirit became the foundation of our organization.
Over the years, we came to understand that alongside chronic illness, another quiet and painful challenge often emerges — loneliness.
Today, Bemitavi works to change the health equation in Israel by addressing both physical and emotional needs, and by strengthening the connection between healthcare systems and community.
We connect students from health and care professions with people facing health challenges, build bridges between medicine and society, and promote an integrative approach that sees the whole person — body, mind, and community.

Late Ruth (Ruti) Vrobel

Ruth (Ruthi) and Rubel, may their memory be blessed.

Ruth’s life story is the compass that guides our work.
For decades, Ruth devoted her life to education and to supporting underserved populations. She was known for her ability to listen deeply, to recognize the unique value of each individual, and to offer a sense of dignity and belonging.
At the age of 51, Ruth was diagnosed with cancer and given only a few months to live. She chose a different path.
Rather than surrendering to despair, she drew on extraordinary inner strength and continued to live, create, and give to others for six additional years.

To see the good in every person — and to do good for every person.

Her illness never diverted her from her values. On the contrary, it deepened her belief in the strength of the human spirit.
BeMeitavi was established to continue that unwritten legacy: to see the other, to extend a hand, and to choose life and optimism — even in the face of the most difficult challenges.

The Numbers Behind the Heart

Behind every statistic stands a person. Through partnerships with Israel’s healthcare system, social services, nonprofit organizations, and local authorities, Bemitavi provides complementary and comprehensive support alongside conventional medical care.
We are proud to lead initiatives that improve the physical and emotional well-being of thousands of people every year — transforming loneliness into meaningful human connection.

100,000+

One-on-one meetings of listening, emotional support, and companionship between students and participants

33,000

Individuals supported in communities and medical centers through a caring, human-centered framework

1,300+

Scholarship students trained and empowered as ambassadors of integrative and empathetic care

50

Strategic partners across the public sector, hospitals, and nonprofit organizations

Reaching People Wherever We Are Needed

Our programs operate nationwide, from Kiryat Shmona in the north to Eilat in the south, across diverse communities and regions in Israel.

North

Afula Haifa Gilboa Julis Nahariya Jezreel Valley Acre Kiryat Shmona

Central

Menashe R.C. Holon Hadera Givatayim Rishon LeZion Petah Tikva Netanya Tel Aviv Ra’anana Rehovot

South

Eilat Ofakim Be’er Sheva Ashkelon Sha’ar HaNegev R.C.

The People Behind the Impact

The Bemitavi team is made up of professionals from the fields of healthcare, therapy, education, and social leadership. Each day, they bring not only expertise and experience — but also deep commitment and heart. Together, they ensure that every person facing a health challenge receives the most supportive and respectful framework possible.

Daphna Dovev - CEO Daphna Dovev

CEO

Eti Bellali - Partnerships and resource development Ety Balely

Partnerships & Resource Development

Matan Lev - Professional support and content Matan Lev, MSW

Professional Guidance and Expert Content

Adi Bar Shalev - Marketing and Projects North Adi Bar-Shalev

Marketing & Northern Region Projects

Daniel Shaham - Information and knowledge area Daniel Shaham

Lead, “Hibuk” Unit – Evaluation & Measurement

Chen Moreh - Project Coordinator Chen Shimony Mouret

Project Coordinator

Yael Sikron - Project Coordinator Yael Sikron

Project Coordinator

Loli Gat Finish - Project Coordinator Loli Gat Finish

Project Coordinator

Loli Gat Finish - Project Coordinator Vered Zilbershtein

Project Coordinator

Committed Public Leadership

Bemitavi is guided by a dedicated Board of Directors composed of leaders from healthcare, social action, economics, and public service. Board members serve on a voluntary basis and are responsible for shaping the organization’s strategy, ensuring sound governance, transparency, and the long-term sustainability of Ruth Vrobel’s vision.

Adi Schneider-Moreh

Chairperson of the Board

Shlomo Haim Schneider

Founding President & Board Member

Yitzhak Schneider

Member of the Board of Directors

Arik Vrobel

Co-Founder & Board Member

Liran Damti

Board Member

Yoram Cohen

Board Member

Sharon Topper-Amitay

Board Member

Eli Asraf

Board Member

Stenley Bergman

Board Member

Yosef Shalgi

Board Member

Roi Sternin

Board Member

Anat Milner-Cohen

Board Member

Avraham Gal-Moreh

Board Member

Tomer Gur

Board Member

Miri Cohen

Board Member

Audit Committee

Zvika Aran

Audit Committee

Shai Yahav

Audit Committee

Transparency and public accountability

We place the highest importance on ethical and professional conduct.
Bemitavi operates under close oversight and is committed to the highest standards of nonprofit governance, ensuring that every donation is used responsibly and reaches its intended purpose.

The organization has been awarded the Midot Seal for Effectiveness, which evaluates an organization’s ability to create meaningful social impact while making optimal use of its resources.